Yet Another 2024 Digital Marketing Forecast – Forbes
’Tis the season … for pundits and marketing industry experts to come out with lots of forecasts and predictions for 2024. – Tom Wozniak, OPTIZMO’s COO, features in this Forbes Councel post.
-
-
OPTIZMO™ and LashBack™ Collaborate to Release the 2024 Email Marketing Best Practices Guide
Combining decades of industry experience, the guide presents essential strategies for effective email marketing campaigns for the seasoned email marketer.
-
Amanda Farris: A.I. & Data Privacy in 2023 – Part 2
In Part 2 of this ComplianceCast with Amanda Farris, we discuss the evolving role of AI and data privacy in affiliate marketing. Additionally, we talk anticipated changes to the industry through the remainder of 2023 and heading into 2024.
-
OPTIZMO™ COO Tom Wozniak Discusses Email Compliance in 2023 in a Recent Interview with SafetyDetectives
This interview highlights the importance of effectively managing suppression lists in the face of evolving digital marketing and data privacy regulations
-
AI AND PERFORMANCE MARKETING: POLICIES, PRACTICES, AND LEGALITIES (VIDEO REPLAY) – The Performance Marketing Association
Catch up with the replay of a transformative webinar by PMA members discussing the latest trends and policies in AI and Affiliate Marketing. Dive into a detailed survey analysis, key developments, and pivotal content ownership issues in this informative session.
-
AI and Email Compliance – Things to Consider
Tackling the rapid evolution of AI in digital marketing, this article explores generative AI, its implications on copyright laws, and its role in email marketing.
-
David Antley: Email’s Cat & Mouse Game
David Antley from LinkTrust discusses the importance of adhering to industry regulations, the challenges of email delivery, and potential changes like cookie-less tracking and AI analytics.
-
OPTIZMO™ CEO Khris Thayer Offers Company Insights in Comprehensive Interview with Website Planet
OPTIZMO Technologies’ Co-Founder and CEO Khris Thayer recently had a thought-provoking discussion with Roberto Popolizio of Website Planet.
-
Webinar: From Insights to Strategy Ft. OPTIZMO & LashBack
Watch an enlightening webinar where LashBack and OPTIZMO pull back the curtain on real-world email compliance data and insights…
-
Lizzie DeVito: Email Is Changing
We’re back with another fantabulous episode of ComplianceCast featuring Lizzie DeVito! In this episode, Lizzie speaks to how email is chang..
-
AI: An Industy’s Evolution
Affiliate marketing industry pros explore the ever-expanding realm of artificial intelligence (AI) and its impact on digital marketing
-
OPTIZMO™ Announces Enhancements to SMS SUPPRESS: A Comprehensive Opt-Out Management Solution for SMS Marketing Services
The innovative product offers seamless integration with OPTIZMO’s SUPPRESS platform for email suppression list management…
