Email Marketing 101 — Reinvented for 2026
In case you missed our webinar with ZeroBounce, we walked through the updated basics of email marketing and what 2026 programs need to succeed in the new year.
In case you missed our webinar with ZeroBounce, we walked through the updated basics of email marketing and what 2026 programs need to succeed in the new year.
In case you missed it, OPTIZMO joined Everflow for a fireside chat on Inbox Integrity, discussing how to stay compliant, healthy, and heard heading into 2026.
OPTIZMO announced that its COO will lead a discussion on balancing email performance and compliance at Lead Generation World 2026, sharing practical insights for today’s lead generation marketers.
OPTIZMO’s CEO and COO sat down at MailCon in New York to discuss the launch of DEPLOY, the company’s new automated email deployment platform that brings compliance, orchestration, and optimization together under one powerful ecosystem.
Learn what email deployment is, why it matters for email marketers, common challenges, and best practices for sending compliant and effective campaigns.
In this OI article, Tom Wozniak breaks down why email marketing still delivers unmatched ROI, and why mastering it takes strategy, compliance, and real expertise.
OPTIZMO’s summer trip to ClickBid World in Ibiza and Affiliate World Europe in Budapest combined panels, networking, and new connections with unforgettable experiences across two standout events.
OPTIZMO returns as Official Email Compliance Sponsor for MailCon 2025, supporting the email marketing industry at this year’s NYC event.
The annual infographic analyzes hundreds of millions of opt-out requests from 2024, focusing on timing, geographic location, and device trends.
Download your copy of our 2024 Email Opt-Out Infographic, featuring when, where, and how opt-outs occurred during the previous year.
Hear Cari’s latest jingle, “This is My Suppression,” her industry knowledge, and how she found herself at the heart of LinkUnite from the very beginning.
Tom Wozniak breaks down the many interpretations of “SPAM” to highlight why aligning on definitions matters for clearer conversations in the email industry.