GDPR and CAN-SPAM – A Comparison for US Emailers – Adotas
Since its inception in 2003, the CAN-SPAM Act has provided a framework enabling companies to email their clients and prospects while remaining compliant with regulatory rules.
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Opt-Out Enhancements – Product Announcement
Over the next few weeks we will be upgrading client accounts to our enhanced Opt-Out process.
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OPTIZMO May Newsletter – CEO Khris Thayer Interview
OPTIZMO May 2018 Newseltter – CEO Khris Thayer Interview.
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Client Success Story – Publishers Clearing House
We are always excited to share case studies and success stories from our clients about how OPTIZMO has impacted their business.
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OPTIZMO Helps You Streamline The Collection, Storage And Distribution Of Your Consumers’ Opt-Out Preferences
A recent interview with Khris Thayer, CEO at OPTIZMO by Tech Company News.
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3 Tips for Planning a Successful Email Marketing Campaign
Three key pieces of advice for creating and running a successful email marketing effort.
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3 Reasons to Segment your Email Marketing Lists
One of the most important steps to improve email marketing is the use of list management tools to segment audiences.
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3 Keys to Optimizing your Email Contact List
Here are three critical email list cleansing tips that can help maximize the number of people who receive your messages.
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3 Keys to Avoiding the Spam Filter
Email marketers must strive to avoid having their messages fall into the spam filter. Here are three keys to achieving this end.
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3 Keys to Successful Email List Management
Businesses worldwide are well aware that email has become an all-but-essential part of any marketing strategy. The platform offers a quick and easy way for companies to reach consumers, including established customers and potential clients alike.
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3 Keys for a Leaner, Better Email List
Here are three tips that email marketers should consider implementing to improve the quality of their contact lists.
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MediaPost: Unsubscribe Practices: They’re Good Until They’re Not
Almost 95% of retailers are following best practices for handling email unsubscribes and authentication, according to the 2017 Email Marketing & Unsubscribe Audit, a study by the Online Trust Alliance (OTA), an Internet Society initiative.
