COLLECT – STORE – DISTRIBUTE – AUTOMATE Curious to get a quick overview of how OPTIZMO’s email suppression list management platform works? Check out our explainer video, which highlights how brands and performance marketers leverage our platform to ensure email compliance with CAN-SPAM, automate the collection, storage, and distribution of email opt-out requests, and enhance…
While brands continue to move budgets to digital channels, they are also drawn to those options that provide potentially more brand safe environments. One channel that advertisers continue to turn to is email marketing.
Last week’s RSA Conference was filled with in-depth content on a wide variety of security and privacy related topics. But, the hottest topic of the show was definitely GDPR.
Technology changes quickly, and it’s clear that companies that can take the lead in adopting technology that can allow for innovation in services or products will have a good chance of making gains in a respective industry.