For Jessika Thompson, the next interviewee in our LinkUnite V Interview Series, attending her first LinkUnite felt refreshingly different from the typical conference experience. She said it was more relaxed, more authentic, and centered on the kind of conversations that actually stick with you long after the event ends. With over ten years in the space and now Director of Business Intelligence at Ignite Media Group, Jessika brings both analytical insight and a clear enthusiasm for an industry she admits she unexpectedly fell in love with.
Her entry into the field wasn’t part of some grand plan. It started with a practical need for flexibility while navigating a life that required frequent moves, and quickly turned into something much bigger. Jessika shares how asking the right questions early on helped set the tone for her career and how leaning into her passion for data eventually led her from the demand side to the supply side as new opportunities surfaced.
She also looks ahead with optimism, pointing to AI as a force that will reshape how teams work and how quickly they can move. If there’s one thread that runs through her story, she says it’s resilience, the ability to adapt, restart, and grow stronger with each new challenge. Pair that with a willingness to step outside your comfort zone and learn by doing, and you have a glimpse into the mindset she applies every day.
To watch more interviews from LinkUnite V, along with other videos from across the email marketing industry, check out our full Video Library or YouTube channel.
