Brand Integrity: How it Works
Creatives are collected for each Affiliate email drop as recipients unsubscribe. They are presented for review in your Brand Integrity dashboard, allowing you to quickly take any necessary corrective actions.
Safeguard your Brand’s Image
Leveraging partners and Affiliates in your email acquisition programs can be an incredibly effective strategy for driving performance and growth. However, it also creates challenges in terms of monitoring Affiliate activity to ensure it complies with legal requirements, brand and campaign guidelines.
Brand Integrity empowers Advertisers with unprecedented visibility and control over email campaigns sent on their behalf. Ensure every Affiliate’s email reflects your brand standards and meets compliance requirements with our powerful, yet easy-to-use solution.
Gain direct insight into the Affiliate emails send on behalf of your brand
Protect your brand’s repuation and Affiliate agreements with ease
Quickly rectify any compliance issues or brand misrepresentations
1. Creatives are collected as recipients unsubscribe
When a user unsubscribes or sends a complaint, creatives are forwarded to your Brand Integrity dashboard.
2. Review creatives for brand violations
Review the subject line, sender address, friendly from, and body content against your brand’s standards and campaign guidelines, along with all contractual and legal requirements.
3. Send brand violation notices
Send a notice to Affiliates that includes corrective actions and a copy of the creative they sent as an example of the issue.
Fresh new look for Opt-Outs
Take advantage of our redesigned opt-out collection pages with a modern look that further enhances usability and trust.