Advanced Email List Segmentation Tactics for Modern Marketers
This article explores advanced segmentation strategies that help tailor messages to subscriber actions, preferences, and value.
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7 Email Deliverability Best Practices
This article provides key strategies to help improve email deliverability, giving marketers tips to avoid spam traps, reach recipient inboxes, and maximize audience engagement.
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5 Key Tips For Building Your Email List — Forbes
OPTIZMO’s COO, Tom Wozniak, shares five key tips for building an email list. Whether starting from scratch or expanding an existing list, Tom provides strategies for long-term growth in this Forbes Council Post.
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The Hidden Power of Suppression Lists in Protecting Your Brand’s Reputation — DesignRush Interview
In an interview with OPTIZMO COO Tom Wozniak, he highlights the crucial role of suppression lists in safeguarding brand reputation and ensuring email deliverability, while also emphasizing the importance of customer privacy and upcoming compliance changes for 2025.
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3 Quick Tips on How to Use a Suppression File Outside of its Most Common Use
Discover three different strategic ways to leverage your email suppression files.
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OPTIZMO™ COO Tom Wozniak Discusses Email Compliance in 2023 in a Recent Interview with SafetyDetectives
This interview highlights the importance of effectively managing suppression lists in the face of evolving digital marketing and data privacy regulations
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Seija Samoylenko: Email Deliverability & Monetization – Part 2
Watch Part 2 of our ComplianceCast series with Seija Samoylenko from Atwave, discussing email deliverability and monetization.
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OPTIZMO™ Recognized as One of the Best Compliance Solution Providers in 2022
OPTIZMO was featured in CIO Bulletin as one of the Top 5 Compliance Solution Providers of 2022 in a recent issue.
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ComplianceCast 2022 – AWIN – Affiliate Summit West
Check out OPTIZMO’s ComplianceCast 2022 Episode 8, featuring an interview with Jeannine Crooks from AWIN during Affiliate Summit East.
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ComplianceCast 2022 – Episode 7 – Diablo Media
Check out episode 7 of the 2022 ComplianceCast video series from OPTIZMO, featuring a chat with Susannah Rayburn from Diablo Media.
