ComplianceCast Clips: Email as a Channel
In this CC Clip from our ASW 2024 panel with Madrivo and Everflow, we explore why email marketing still reigns supreme in ROI and how to adapt to new compliance rules in the industry.
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Email Marketing Q&A: How Long Should My Email Content Be to Drive the Best Performance?
Explore the perfect length for your marketing emails in this new Q&A series. Whether it’s for quick sales or detailed decisions, read how different approaches might impact the success of your next send.
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Bryan Jenkins: Affiliate Summit West 2024
Check out this ComplianceCast for the next episode in our Affiliate Summit West 2024 series, this time with Bryan Jenkins of EmailOversight.
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5 Best Practices for Writing Engaging Subject Lines
Maximize email opens with these 5 best practices for crafting engaging subject lines. Learn to personalize, demonstrate value, and build trust.
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2024 Email Marketing Best Practices Guide by OPTIZMO & LashBack
Email Marketing Best Practices – Must Dos & Sometimes Dos When you ask an email marketing pro the best way to drive more conversions, increase engagement, write great email content, etc., their answer is likely to start with ‘It depends…’ That’s because so many best practices in email marketing depend on the goals of your…
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The Email Marketer’s Personal Assistant: Using AI to Craft Compelling Emails
No, AI isn’t going to take your job just yet but it can make it easier! Embrace the blend of cutting-edge technology and seasoned marketing savvy to craft AI-powered emails that not only streamline your workflow but also deliver measurable results.
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3 Quick Tips on How to Use a Suppression File Outside of its Most Common Use
Discover three different strategic ways to leverage your email suppression files.
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Email Marketing in the Big Marketing Picture – OnlyInfluencers
This article discusses the challenges email marketers face due to the isolation of marketing channels within organizations. It highlights how various channels often operate separately, hindering the uniformity of the overall marketing strategy.
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Five Ways To Use AI In Email Marketing Today – Forbes
Dive into this insightful post by OPTIZMO’s COO, exploring five innovative ways to integrate AI into your email marketing efforts in 2023.
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Seija Samoylenko: Email Deliverability & Monetization – Part 2
Watch Part 2 of our ComplianceCast series with Seija Samoylenko from Atwave, discussing email deliverability and monetization.
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Questioning Some Email Marketing Conventional Wisdom – Only Influencers
Check out this article on email marketing from the Only Influencers blog from OPTIZMO’s head of marketing, Tom Wozniak.
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Three Tips For Helping Your Email Campaign Reach Inboxes – Forbes
Check out our head of marketing’s latest article in Forbes, with three tips to help get your email campaigns into the inbox.
