For this episode of our LinkUnite V Interview Series, we chat with Rachel Honoway, Executive Leadership Coach at Delta Catalyst Lab. Like many of us, Rachel didn’t plan on a career in digital marketing. It started with a college internship, rolled into email and affiliate marketing, and eventually led her into compliance. Along the way, she learned that playing by the rules doesn’t have to hold you back. In fact, it can open the door to opportunities others may overlook.
Rachel also reflects on how the industry has changed over the last 20 years, from being one of the only women in the room to seeing women fill executive and ownership roles across the space today. She shares what it felt like walking into her very first LinkUnite event and being welcomed with open arms, and the advice that’s fueled her throughout her career: go for it, own it, and be accountable.
For more content from our LinkUnite V Interview Series and the digital marketing and email industry, visit our Video Library or check out our YouTube channel.
