Meet The Team: Brian Culp – EVP of Sales & Client Services
Meet Brian, the Director of Sales & Client Services, family man, surfer, and passionate business partner at OPTIZMO.
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Meet The Team: Jake Dearstyne – CRO
Meet Jake Dearstyne, our CRO, world traveler, ‘foodie’, and resident dog lover at OPTIZMO in our ‘Meet The Team’ video series.
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New Gmail And Yahoo! Bulk Mailer Requirements – PMA Blog
Navigate the 2024 Gmail & Yahoo! bulk mailer requirements. Ensure compliance with updated email authentication, unsubscribe options, and spam thresholds.
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Four Questions Email Marketers Should Be Asking About AI – Forbes
Tom Wozniak, OPTIZMO’s COO, features in this Forbes article highlighting questions email marketers should consider regarding AI.
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3 Quick Tips on How to Use a Suppression File Outside of its Most Common Use
Discover three different strategic ways to leverage your email suppression files.
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Amanda Farris: A.I. & Data Privacy in 2023 – Part 2
In Part 2 of this ComplianceCast with Amanda Farris, we discuss the evolving role of AI and data privacy in affiliate marketing. Additionally, we talk anticipated changes to the industry through the remainder of 2023 and heading into 2024.
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Email Marketing in the Big Marketing Picture – OnlyInfluencers
This article discusses the challenges email marketers face due to the isolation of marketing channels within organizations. It highlights how various channels often operate separately, hindering the uniformity of the overall marketing strategy.
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Amanda Farris: LinkUnite
Discover LinkUnite’s growth in the latest ComplianceCast episode with founder Amanda Farris. Dive into women’s empowerment, networking, and industry partnerships.
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OPTIZMO™ COO Tom Wozniak Discusses Email Compliance in 2023 in a Recent Interview with SafetyDetectives
This interview highlights the importance of effectively managing suppression lists in the face of evolving digital marketing and data privacy regulations
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AI AND PERFORMANCE MARKETING: POLICIES, PRACTICES, AND LEGALITIES (VIDEO REPLAY) – The Performance Marketing Association
Catch up with the replay of a transformative webinar by PMA members discussing the latest trends and policies in AI and Affiliate Marketing. Dive into a detailed survey analysis, key developments, and pivotal content ownership issues in this informative session.
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Five Ways To Use AI In Email Marketing Today – Forbes
Dive into this insightful post by OPTIZMO’s COO, exploring five innovative ways to integrate AI into your email marketing efforts in 2023.
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LinkTrust – Partner Highlight
LinkTrust is a trusted, compliance-first performance marketing platform with over 20 years of experience, offering real-time tracking, modern technology, flexible white-labeling, and hands-on support to help partners drive sustainable growth and ROI.
