July 2018 Newsletter – A New York State of Mind
In case you missed it in your inbox, check out our July 2018 Newsletter.
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Email Opt-Out Behavior Infographic by Geography – Adotas
Opt-Outs (or unsubscribes) are a part of virtually every email marketing campaign. They tell half the story of how your email list size changes over time
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How to Use Suppression List Management to Drive Email Performance – Email Monks
Email marketers are well-versed in using audience targeting and list management strategies to optimize campaign performance.
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MailCon New York 2018
OPTIZMO will be be exhibiting at MailCon New York 2018! You can find us in the third floor expo hall – table #322. Stop by and meet members of the team who will be making the trip to the big apple – Jake Dearstyne, Brian Culp, David Kiefel, and Tom Wozniak. We’re excited to speak…
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OPTIZMO™ Lending Support to Three Great Causes this Summer
OPTIZMO™ Lending Support to Three Great Causes this Summer The company has provided support to several charity events and fundraisers this summer. AUSTIN, Texas – July 20, 2018 – PRLog — OPTIZMO Technologies, the industry leader in email suppression list management, announced its involvement with three different community support initiatives this summer. In May, OPTIZMO joined over a dozen other…
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OPTIZMO™ Lending Support to Three Great Causes this Summer
We’re thrilled to announce our support of three great charitable organizations this summer.
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Affiliate Summit East 2018 Preview
We’re less than two weeks before Affiliate Summit East 2018 – here are some tips to get the most out of the event.
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Consider Geography When Developing Email Marketing Campaigns
Email marketers should consider incorporating geographic segmentation into their campaigns.
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OPTIZMO™ Exhibiting at MailCon New York 2018
OPTIZMO™ Exhibiting at MailCon New York 2018 The company will join 40 other exhibitors at the email marketing, performance, and deliverability event. July 12, Austin, TX — OPTIZMO Technologies, the industry leader in email suppression list management, has announced that it will be exhibiting at MailCon New York on July 28, 2018, marking the first…
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What GDPR Means For Email Marketing To EU Customers – Forbes.com
How does GDPR impact email marketers?
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June 2018 Newsletter – Infographic Release
OPTIZMO June 2018 Newsletter – Infographic Release
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Using Negative Marketing Signals for Campaign Optimization – FeedFront
Published on FeedFront on 7/25/2018 When analyzing email campaign performance, most marketers focus on their KPIs (CTR, Opens, Sales, ROI) and use those metrics to dial in performance. This concentration on the positive is the traditional approach to evaluating campaign results. It seems logical that if your goal is to get recipients to engage with your…
