3 Common Fallacies about Email Marketing – Guest Post
The evolution of email still leaves people with misconceptions about this tool.
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Email Evolution Conference 2018
Team OPTIZMO will be heading to the Big Easy, April 4-6, 2018 for the Email Evolution Conference!
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3 Traits of Successful Email Marketing Messages
There are a number of traits that successful email marketing messages tend to share, and as several experts recently highlighted, among the most important are engagement, value and brevity.
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3 Common Misconceptions About GDPR
There are many misconceptions about GDPR. This article looks at three common ones.
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3 Tips for Planning a Successful Email Marketing Campaign
Three key pieces of advice for creating and running a successful email marketing effort.
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OPTIZMO™ Taking Part in Data & Marketing Association Initiatives
OPTIZMO Technologies, the industry leader in email suppression list management, today announced that is has joined the Data & Marketing Association (DMA) and will be participating in various committees and association initiatives designed to lead the direct marketing industry forward in 2018 and beyond.
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LeadsCon Las Vegas 2018
LeadsCon is coming back to Las Vegas, March 5-7, 2018 and the OPTIZMO Team will be making the trip.
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3 Strategies for Improving Relevance in Email Marketing
Here are three specific strategies organizations can use to improve the relevance of their email campaigns.
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3 Reasons to Segment your Email Marketing Lists
One of the most important steps to improve email marketing is the use of list management tools to segment audiences.
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3 Reasons Targeting Beats Blasting in Email Marketing
As numerous industry experts have highlighted, targeted email campaigns tend to be more effective and more efficient than those focused on email blasts.
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OPTIZMO™ Continues to Lead the Industry in Suppression List Management and Automation Strategy
OPTIZMO Technologies, the industry leader in email suppression list management, today announced plans to roll out new and enhanced tools to help email marketers drive performance and grow their businesses, while maintaining a focus on compliance.
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Affiliate Summit Europe 2018 Recap
The OPTIZMO team is back from a great week in London for Affiliate Summit Europe.
