CAN-SPAM Compliance Failure can Lead to FTC Audit
CAN-SPAM compliance failures can lead to FTC audits.
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5 reasons Email Marketing Enhances Business Potential
For any company, there are many possibilities that email marketing can bring about.
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3 Email Advertising Essentials: Useful Content, List Management and Avoiding Spam Filters
It is essential for all email marketers to follow best practices to maximize their effectiveness. And, as several experts recently highlighted, three of those best practices are creating useful content, carefully managing lists and avoiding spam filters.
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2 Keys for Successful Email Campaign Management
When it comes to email advertising, strategy is essential. If a company tries to run an email marketing campaign without clear direction and planning, it will almost certainly fail to yield significant results.
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Affiliate Summit West 2016
Affiliate Summit West 2016 took place January 10-12, 2016 at Paris Las Vegas in Las Vegas, NV.
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Affiliate Summit East 2015
Affiliate Summit East 2015 took place August 2-4, 2015 at the New York Marriott Marquis in New York, NY. This three day conference included an exhibit hall with affiliates, merchants, vendors, and networks, as well as multiple tracks of educational sessions covering the latest trends and information from affiliate marketing experts.
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LeadsCon New York 2015
LeadsCon is the definitive conference for online lead generation and direct response marketing.
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LeadsCon Las Vegas 2015
LeadsCon Las Vegas offers opportunities to gain new insights into performance marketing and find new partners and solutions.
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Affiliate Summit West 2015
Affiliate Summit West 2015 took place January 18-20, 2015 at Paris Las Vegas in Las Vegas, NV.
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OPTIZMO™ Releases First Ever Advertiser Access Portal
Last month, OPTIZMO™ Technologies released their highly anticipated Advertiser Access Portal. Exclusive to OPTIZMO, this new feature allows Advertisers that do not have an account with OPTIZMO, but their Network does, to directly import their opt-out lists to the OPTIZMO Advertiser Access Portal – both eliminating double handling of sensitive data and saving Networks valuable…
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OTA Honor Roll Awards OPTIZMO Technologies
OPTIZMO™ Technologies made the Online Trust Alliance (OTA) 2014 Online Trust Honor Roll, the only email compliance and suppression list management company awarded this year. Online Trust Honor Roll recipients are chosen annually through independent online trust audits, analyzing best practices in brand and consumer protection, security and privacy. The OTA focuses its efforts on the importance…
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LeadsCon New York 2014
LeadsCon is the definitive conference for online lead generation and direct response marketing.
