OPTIZMO Video Series – HitPath Interview
Check out the latest release in the OPTIZMO video series of partner highlights – an interview with HitPath Founder and CEO, Sam Prokop.
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Approaching Email Marketing During A Public Crisis – Forbes
Email marketing during a crisis or public emergency can be very challenging. Here are some email best practices to consider in your program.
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Email Marketing Tip – Using a Preference Center
A look at the rationale and potential benefits of using a Preference Center as part of your overall email Opt-Out process.
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Using Suppression List Management for Audience Targeting – Business2Community
Check out our latest article on Business2Community on optimizing your audience targeting program by using suppression list management.
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Email Marketing Tip – Suppressing High-Volume Non-Responders
OPTIZMO email marketing tips blog post – suppressing high-volume non-responders can be a big benefit for your email marketing program.
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Four Keys to Use Goal Setting in Your Marketing Program – Forbes
Effective goal setting can be a game changer in your marketing program. This article provides four keys to setting goals.
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Email Marketing Tip – Suppressing Current Customers
Why suppressing current customers may have a positive impact on your marketing program, as well as your business in general.
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Partner Interview with Diablo Media
Check out OPTIZMO’s latest Q&A partner Q&A inverview post with Gordon Riegel, Director of Client Engagement at Diablo Media.
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Experts Talk: Email Marketing in a Time of Corona – Ongage Blog
Our friends at Ongage gathered input from 17 marketing experts on how best to adapt their email marketing during a crisis.
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Four Reasons To Combine Email And SMS Marketing – Forbes
Check out this article from OPTIZMO’s head of marketing with four reasons to combine email and sms into your marketing program in 2020.
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Introduction to Third-Party Email – Everflow Workshop from Las Vegas 2020
During Affiliate Summit West 2020, our partner Everflow invited OPTIZMO to deliver a presentation to a group of their clients.
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Partner Interview with CAKE
OPTIZMO’s releases it’s first Q&A Partner Interview post with Garth Harris, Vice President of Product Innovation at CAKE!
