LinkUnite V Interview Series – Jina Yoon
The VP of Affiliate Marketing at Buyerlink, joined us at LinkUnite V to share her journey through digital marketing, leadership, and authenticity in business.
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What Is Email Deployment? – An Essential Guide for Email Marketers
Learn what email deployment is, why it matters for email marketers, common challenges, and best practices for sending compliant and effective campaigns.
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LinkUnite V Interview Series – Aimee Weaver
The VP of Operations at The Lead Group joined us at LinkUnite V to share her take on the tech-driven pace of performance marketing, the industry’s evolution toward inclusion, and a few memorable lessons learned along the way.
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OPTIZMO European Recap: ClickBid World Ibiza & Affiliate World Europe
OPTIZMO’s summer trip to ClickBid World in Ibiza and Affiliate World Europe in Budapest combined panels, networking, and new connections with unforgettable experiences across two standout events.
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LinkUnite Interview Series – Tina Dixon
The COO of Ringlab Media reflects on two decades in the affiliate space, building culture through rapid growth, and how resilience shapes lasting success.
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LinkUnite V Interview Series – Katie Sedlak
Katie Sedlak, Chief Growth Officer at Email Agency, shares her take on leadership, lifelong learning, and an unforgettable whale-watching story.
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LinkUnite V Interview Series – Season 2 Sizzle
It’s finally time, OPTIZMO’s LinkUnite Interview Series is back with Season 2, filmed at LinkUnite V in Boston!
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6 Email Automation Features Worth Your Time
Exploring how to use automation with intention, this article outlines six practical strategies that help email marketers deliver smarter, more relevant messages without micromanaging every send.
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OPTIZMO™ Returns as the Official Email Compliance Sponsor for MailCon 2025
OPTIZMO returns as Official Email Compliance Sponsor for MailCon 2025, supporting the email marketing industry at this year’s NYC event.
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A Word With…Gordon Riegel
A conversation with Suited Connector’s VP of Affiliate Marketing, Gordon Riegel, on leadership, mentorship, and building lasting impact in both business and life.
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7 Interactive Email Ideas to Boost Engagement
We share seven creative ways to make your emails more interactive to help you break through inbox clutter and boost subscriber engagement.
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Preparing for Uncertain Regulatory Enforcement in 2025 – IntegriShield Guest Post
IntegriShield’s Gayla Huber outlines how businesses can brace for uncertain regulatory enforcement in 2025, emphasizing a mix of federal and state-level action, the importance of compliance planning, and practical steps to stay nimble and resilient.
