Email Marketing Best Practices – Must Dos & Sometimes Dos When you ask an email marketing pro the best way to drive more conversions, increase engagement, write great email content, etc., their answer is likely to start with ‘It depends…’ That’s because so many best practices in email marketing depend on the goals of your…
Navigate the 2024 Gmail & Yahoo! bulk mailer requirements. Ensure compliance with updated email authentication, unsubscribe options, and spam thresholds.
In Part 2 of this ComplianceCast with Amanda Farris, we discuss the evolving role of AI and data privacy in affiliate marketing. Additionally, we talk anticipated changes to the industry through the remainder of 2023 and heading into 2024.
Catch up with the replay of a transformative webinar by PMA members discussing the latest trends and policies in AI and Affiliate Marketing. Dive into a detailed survey analysis, key developments, and pivotal content ownership issues in this informative session.
Tackling the rapid evolution of AI in digital marketing, this article explores generative AI, its implications on copyright laws, and its role in email marketing.
David Antley from LinkTrust discusses the importance of adhering to industry regulations, the challenges of email delivery, and potential changes like cookie-less tracking and AI analytics.
OPTIZMO Technologies’ Co-Founder and CEO Khris Thayer recently had a thought-provoking discussion with Roberto Popolizio of Website Planet.
OPTIZMO is pleased to announce the appointment of Tom Wozniak as the company’s first Chief Operations Officer.
OPTIZMO was featured in CIO Bulletin as one of the Top 5 Compliance Solution Providers of 2022 in a recent issue.
Check out episode 7 of the 2022 ComplianceCast video series from OPTIZMO, featuring a chat with Susannah Rayburn from Diablo Media.
Check out our latest Fireside Chat video, featuring Wade Schlosser of Solvable!
