Three Lessons Marketers Can Learn From The Fyre Festival Published on April 10, 2019 on Forbes.com At this point, a lot of people have watched one of the documentaries on the Fyre Festival (Netflix and Hulu). Like many, I watched the films with a sense of disbelief as the entire event crumbled into dust like a building…
Digital Marketing Lessons from Direct Mail Marketers It’s amazing that in the digital marketing industry, Email Marketing is looked at as being old-school. It’s been around for 40+ years now, making it the elder statesman of the online marketing arena. But, email and really most forms of digital marketing (display, social, video, mobile, etc.) are…
OPTIZMO provides a recap and review of the Traffic & Conversion Summit 2019 in San Diego.
It’s funny to think of any form of digital marketing as “old school,” but in 2018, email marketing fits that bill. We’re at a point where email marketing is older than many of its current practitioners.
OPTIZMO™ Joins the Performance Marketing Association The company will also be involved on the PMA Compliance Council AUSTIN, Texas, Dec. 05, 2018 (GLOBE NEWSWIRE) — OPTIZMO Technologies, the industry leader in email suppression list management, has announced that it has joined the Performance Marketing Association (PMA) and will be participating in the association’s Compliance Council,…
This article includes several lessons learned from my experience working for three different fast growth companies over the years.
OPTIZMO™ Head of Marketing Tom Wozniak Accepted into Forbes Communication Council The Forbes Communication Council is an invitation-only community for executives with successful backgrounds in marketing and public relations June 6, Austin, TX — OPTIZMO Technologies, the industry leader in email suppression list management, announced today that Executive Director of Marketing, Tom Wozniak has been…
OPTIZMO Technologies, the industry leader in email suppression list management, today announced that is has joined the Data & Marketing Association (DMA) and will be participating in various committees and association initiatives designed to lead the direct marketing industry forward in 2018 and beyond.
Here are three specific strategies organizations can use to improve the relevance of their email campaigns.
The OPTIZMO team is back from a great week in London for Affiliate Summit Europe.
The founders of OPTIZMO Technologies, LLC, one of the industry’s leading companies in email compliance and suppression list management, are proud to announce that they will sponsor ADSUM 2017. The 3-day summit, which is ideal for advertisers, will take place this December 8-10 in beautiful Aspen, Colorado.
The ADSUM mastermind retreat is a “secret sanctuary” for top advertisers. Take the opportunity to safely discuss the industry’s biggest challenges, and then connect with peers and verified vendors to solve these problems and fuel explosive growth in 2018 and beyond.