Turning a Negative into a Positive – Only Influencers
Turning a Negative into a Postive article on the Only Influencers blog, focused on using negative marketing signals for email optimization.
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LeadsCouncil On-Air Podcast with Tom Wozniak
Check out this LeadsCouncil On-Air podcast interview with OPTIZMO’s very own head of marketing, Tom Wozniak discussing email marketing and compliance.
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OPTIZMO Video Series – Bliss Media Interview
Interview with Jeff Fisher, Managing Partner at Bliss Media meeting with the OPTIZMO Technologies team to discuss email marketing and compliance.
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OPTIZMO Video Series – Third Element Marketing Interview
Interview with Alex Zabrondnik, Co-Founder of Third Element Marketing, who sat down with the OPTIZMO team in Las Vegas in early 2020.
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OPTIZMO Video Series – Spades Media Interview
Check out the latest OPTIZMO video release this week – an interview with longtime partner and friend Jim Banks, CEO of Spades Media.
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Email Marketing Tip – You Think I’m Funny?
In this week’s email marketing tip, we look at whether you should consider using humor in your next email marketing campaign.
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OPTIZMO Video Series – Everflow Interview
Check out the latest OPTIZMO partner interview video release, with this great conversation with Michael Cole, VP of Marketing at Everflow.
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Email Marketing Tip – Write a Great Subject Line
This week’s email marketing tips focuses on the various strategies you might consider when writing the subject line for your next campaign.
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OPTIZMO Video Series – SmarterChaos Interview 2
Check out the latest OPTIZMO partner interview video release, with this great conversation with Stu Butler, Co-Founder at Smarter Chaos.
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Email Marketing Tip – Leveraging Negative Marketing Signals
OPTIZMO email marketing tip – what are negative marketing signals and how can they be used in your campaign optimization program?
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OPTIZMO Video Series – LashBack Interview
Check out the latest OPTIZMO partner interview video release, with this great conversation with Francis Chmelir at LashBack.
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Email Marketing Tip – Audience Segments May Change
Audience segmentation is a vital part of a marketing strategy and it is vital to stay on top of changes to your audience segments over time.
