Our Second Consecutive Year on the Inc. 5000 List
OPTIZMO makes the Inc. 5000 list for 2019!
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5 Key To-Do Items After an Industry Event
5 Key to-do items after you return from an industry event.
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OPTIZMO™ Releases Guide to Email Marketing Metrics
OPTIZMO releases its new guide to email marketing metrics in conjunction with email and affiliate marketing company, Madrivo.
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OPTIZMO™ Featured on the Silicon Review Top 50 Best Workplaces List for 2019
OPTIZMO Technologies, the industry leader in suppression list management, has been featured by the Silicon Review on their 2019 Top 50 Best Workplaces List.
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Improve Your Email Sender Reputation in Three Steps – Forbes
One challenge that has emerged for email marketers is getting emails into their recipients’ inboxes.
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A New York Event Primer – MailCon, Affiliate Summit East, Mailer Meetup
A New York Event Primer – MailCon, Affiliate Summit East, Mailer Meetup Heading to New York for MailCon, Affiliate Summit East, Mailer Meetup, SMS Meetup, and the AdBuyers Meetup? (Whew! That’s a lot of events all at once!) Whether you’re planning to attend 1, 2 or more of these great events in New York from…
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The Value of an Email Opt-Out – Business2Community
The Value of an Email Opt-Out – Business2Community Published on 7/8/19 on Business2Community In email marketing, many marketers look at an opt-out or unsubscribe as the worst-case outcome from an email being sent. There’s some obvious logic involved in that belief. If an email recipient unsubscribes, you can no longer market to them, meaning you lose…
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Digital Summit Denver 2019 Recap
Digital Summit Denver 2019 – Event Recap What do you get when a couple thousand digital marketers come together in the Mile High City? I had the chance to attend Digital Summit Denver 2019 this week and thought it was worth a quick recap. This is a traveling event that takes place in a few…
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4 Key Audience Segmentation Strategies – Business2Community
4 Key Audience Segmentation Strategies – Business2Community Published on 6/7/19 on Business2Community Virtually any company that has a product or service can benefit from developing an audience segmentation strategy geared toward their particular business model. With that in mind, here are 4 audience segments that most companies can effectively leverage within their marketing programs. Audience…
