GDPR and CAN-SPAM – A Comparison for US Emailers – Adotas
Since its inception in 2003, the CAN-SPAM Act has provided a framework enabling companies to email their clients and prospects while remaining compliant with regulatory rules.
Since its inception in 2003, the CAN-SPAM Act has provided a framework enabling companies to email their clients and prospects while remaining compliant with regulatory rules.
With the official launch of GDPR on May 25, 2018, the regulation is bringing a host of changes to the digital marketing and ad tech industries.
Insights on how first, second and third-party data may be affected by GDPR.
A recent interview with Khris Thayer, CEO at OPTIZMO by Tech Company News.
Fact or Fiction About Some Key Aspects of GDPR.
As a U.S. based affiliate marketer, you may think that the GDPR doesn’t really relate to your business. However, if your company collects personal data from any individuals within the EU – including email addresses – then you must comply with GDPR.
Last week’s RSA Conference was filled with in-depth content on a wide variety of security and privacy related topics. But, the hottest topic of the show was definitely GDPR.
There are many misconceptions about GDPR. This article looks at three common ones.
As the General Data Protection Regulation (GDPR) effective date comes ever closer (May 28, 2018) many companies around the world are still working to understand how the new regulation impacts their businesses.
Businesses worldwide are well aware that email has become an all-but-essential part of any marketing strategy. The platform offers a quick and easy way for companies to reach consumers, including established customers and potential clients alike.
Email marketing success comes down to number crunching.
Email marketing is a highly successful endeavor for most businesses that invest in it, but it requires a bit of preparation and foresight to be accomplished properly.