Approaching Email Marketing During A Public Crisis – Forbes
Email marketing during a crisis or public emergency can be very challenging. Here are some email best practices to consider in your program.
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Email Marketing Tip – Using a Preference Center
A look at the rationale and potential benefits of using a Preference Center as part of your overall email Opt-Out process.
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Using Suppression List Management for Audience Targeting – Business2Community
Check out our latest article on Business2Community on optimizing your audience targeting program by using suppression list management.
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Email Marketing Tip – Suppressing High-Volume Non-Responders
OPTIZMO email marketing tips blog post – suppressing high-volume non-responders can be a big benefit for your email marketing program.
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Email Marketing Tip – Suppressing Current Customers
Why suppressing current customers may have a positive impact on your marketing program, as well as your business in general.
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Partner Interview with Diablo Media
Check out OPTIZMO’s latest Q&A partner Q&A inverview post with Gordon Riegel, Director of Client Engagement at Diablo Media.
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Experts Talk: Email Marketing in a Time of Corona – Ongage Blog
Our friends at Ongage gathered input from 17 marketing experts on how best to adapt their email marketing during a crisis.
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OPTIZMO™ Focuses on Client Data Security
OPTIZMO announces product enhancements that will allow the delivery of an even higher level of data security to all of its clients and partners in 2020.
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Four Reasons To Combine Email And SMS Marketing – Forbes
Check out this article from OPTIZMO’s head of marketing with four reasons to combine email and sms into your marketing program in 2020.
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Introduction to Third-Party Email – Everflow Workshop from Las Vegas 2020
During Affiliate Summit West 2020, our partner Everflow invited OPTIZMO to deliver a presentation to a group of their clients.
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The Benefits of Setting up an Email Affiliate Marketing Program – Business2Community
If you’re already taking advantage of an affiliate marketing program for your business, you know the benefits this strategy can deliver.
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Opt Me Out: When And Where People Unsubscribe – MediaPost
Unsubscribe: An Excellent MediaPost Article Analyzing OPTIZMO’s 2019 Email Opt-Out Infographic and Key Statistics
