ComplianceCast Panel: Everflow, Madrivo, & OPTIZMO at ASW 2024
Join Sarah Miller, Sam Darawish, Jake Dearstyne, and Tom Wozniak for this special ComplianceCast Panel Discussion from Affiliate Summit West 2024.
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Bryan Jenkins: Affiliate Summit West 2024
Check out this ComplianceCast for the next episode in our Affiliate Summit West 2024 series, this time with Bryan Jenkins of EmailOversight.
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The CAN-SPAM Act of 2003: A 2024 Overview
An updated overview of The CAN-SPAM Act of 2003, with some key aspects that email marketers should be aware of when planning their campaigns.
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5 Best Practices for Writing Engaging Subject Lines
Maximize email opens with these 5 best practices for crafting engaging subject lines. Learn to personalize, demonstrate value, and build trust.
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3 Reasons to SUPPRESS Recipients from an Email Campaign
This article goes over three more reasons to go beyond simple opt-outs with your email suppression and refine your audience engagement.
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Yet Another 2024 Digital Marketing Forecast – Forbes
’Tis the season … for pundits and marketing industry experts to come out with lots of forecasts and predictions for 2024. – Tom Wozniak, OPTIZMO’s COO, features in this Forbes Councel post.
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OPTIZMO™ and LashBack™ Collaborate to Release the 2024 Email Marketing Best Practices Guide
Combining decades of industry experience, the guide presents essential strategies for effective email marketing campaigns for the seasoned email marketer.
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The Email Marketer’s Personal Assistant: Using AI to Craft Compelling Emails
No, AI isn’t going to take your job just yet but it can make it easier! Embrace the blend of cutting-edge technology and seasoned marketing savvy to craft AI-powered emails that not only streamline your workflow but also deliver measurable results.
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New Gmail And Yahoo! Bulk Mailer Requirements – PMA Blog
Navigate the 2024 Gmail & Yahoo! bulk mailer requirements. Ensure compliance with updated email authentication, unsubscribe options, and spam thresholds.
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Four Questions Email Marketers Should Be Asking About AI – Forbes
Tom Wozniak, OPTIZMO’s COO, features in this Forbes article highlighting questions email marketers should consider regarding AI.
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3 Quick Tips on How to Use a Suppression File Outside of its Most Common Use
Discover three different strategic ways to leverage your email suppression files.
