3 Tips for Planning a Successful Email Marketing Campaign
Three key pieces of advice for creating and running a successful email marketing effort.
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OPTIZMO™ Taking Part in Data & Marketing Association Initiatives
OPTIZMO Technologies, the industry leader in email suppression list management, today announced that is has joined the Data & Marketing Association (DMA) and will be participating in various committees and association initiatives designed to lead the direct marketing industry forward in 2018 and beyond.
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LeadsCon Las Vegas 2018
LeadsCon is coming back to Las Vegas, March 5-7, 2018 and the OPTIZMO Team will be making the trip.
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3 Strategies for Improving Relevance in Email Marketing
Here are three specific strategies organizations can use to improve the relevance of their email campaigns.
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3 Reasons to Segment your Email Marketing Lists
One of the most important steps to improve email marketing is the use of list management tools to segment audiences.
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3 Reasons Targeting Beats Blasting in Email Marketing
As numerous industry experts have highlighted, targeted email campaigns tend to be more effective and more efficient than those focused on email blasts.
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3 Major Advantages of Email Marketing
Email marketing allows businesses to reach customers easily and spread information quickly.
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Affiliate Summit Europe 2018
After 11 long years, Affiliate Summit is heading back to London for #ASEURO18 taking place on the 6th – 7th February 2018 at Intercontinental London – The O2.
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3 Keys to Optimizing your Email Contact List
Here are three critical email list cleansing tips that can help maximize the number of people who receive your messages.
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3 Keys to Successful Email List Management
Businesses worldwide are well aware that email has become an all-but-essential part of any marketing strategy. The platform offers a quick and easy way for companies to reach consumers, including established customers and potential clients alike.
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3 Keys for a Leaner, Better Email List
Here are three tips that email marketers should consider implementing to improve the quality of their contact lists.
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MediaPost: Unsubscribe Practices: They’re Good Until They’re Not
Almost 95% of retailers are following best practices for handling email unsubscribes and authentication, according to the 2017 Email Marketing & Unsubscribe Audit, a study by the Online Trust Alliance (OTA), an Internet Society initiative.
