OPTIZMO Technologies, the industry leader in suppression list management, today announced the appointment of Tom Wozniak as Executive Director of Marketing, as the company continues to grow its business in the U.S. and international markets.
The ADSUM mastermind retreat is a “secret sanctuary” for top advertisers. Take the opportunity to safely discuss the industry’s biggest challenges, and then connect with peers and verified vendors to solve these problems and fuel explosive growth in 2018 and beyond.
Here are three keys to optimizing timing for email marketing messages.
During July 30 – August 1, 2017, more than 5,500 digital marketers from over 70 countries will gather at the New York Marriott Marquis for the performance marketing industry’s premier global event.
Implementing suppression list management and effective best practices for readability are important aspects of email marketing, yet the time emails are sent can play a big role in open rates as well.
LeadsCon is the definitive conference for online lead generation and direct response marketing
There are many ways that an email marketing campaign can fall flat. Of these, one of the most critical to avoid is disregarding subscriber preferences when it comes to frequency.
Perhaps no single factor will have a greater impact determining the ultimate fate of an email marketing campaign than content creation.
The following are three key precautions marketers should focus their attention on when crafting email campaigns.
There are a variety of factors that affect the success of email marketing services, but the quality of the content is one of the most important.
Digital communications is becoming a leading tool for marketing and customer service across almost every industry.
Batch and blast email list marketing is no longer a viable option for businesses looking to implement successful email campaigns.