Ask The Experts Video Series – Webbula
Check out this month’s entry in the Webbula Ask The Experts video series, with input from OPTIZMO’s head of marketing, Tom Wozniak.
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A Look at How Email Opt-out Activity Changed in 2020-21 – Only Influencers
A look at email Opt-Out activity from 2021 in this article on the Only Influencers blog, by OPTIZMO’s head of marketing, Tom Wozniak.
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Five Tips For Leveraging SMS Marketing In 2022
Are you leveraging SMS marketing in 2022? Check out these five tips for making the most of SMS marketing as a part of your strategy.
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6 Reasons to Include Email in your Marketing Program
Highlighting six core benefits of email marketing, this article breaks down why the channel remains a cornerstone of modern digital strategy. Meant for marketers looking to build or refine their email programs and strengthen overall campaign performance.
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Five Tips for New Email Marketers – Forbes
Check out this article from Forbes, sharing five tips for new email marketers, by OPTIZMO’s head of marketing, Tom Wozniak.
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OPTIZMO™ Releases Annual 2021 Opt-Out Infographic
OPTIZMO is excited to announce the release of our 2021 Email Opt-Out Infographic, with data on how consumers opt-out of email campaigns.
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CAN-SPAM Compliance Deep Dive Series – What is Commercial Email?
Check out our latest article on CAN-SPAM compliance – with a focus on defining commercial email.
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Khris Thayer: Optimizing Digital Relevance – Exelion
Check out this great feature and interview with OPTIZMO Co-Founder and CEO, Khris Thayer in Exeleon magazine.
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CAN-SPAM Compliance Deep Dive Series – Subject Lines
Check out the second article in our CAN-SPAM deep dive series, covering requirements for email subject lines.
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CAN-SPAM Compliance Deep Dive Series – Header Information
Check out the first article in our CAN-SPAM deep dive series, covering requirements for email header information.
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9 Tips for Optimizing your Email Creative
Check out these 10 steps for optimizing your email creative in your next campaign, from OPTIZMO’s head of marketing, Tom Wozniak.
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ComplianceCast 2022 – Episode 4
Check out the next release in OPTIZMO’s 2022 video series – ComplianceCast Episode 4, with a look at the biggest impacts of 2022.
