Client Success Story – Publishers Clearing House
We are always excited to share case studies and success stories from our clients about how OPTIZMO has impacted their business.
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OPTIZMO Helps You Streamline The Collection, Storage And Distribution Of Your Consumers’ Opt-Out Preferences
A recent interview with Khris Thayer, CEO at OPTIZMO by Tech Company News.
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After Segmentation Must Come Adaptation
List segmentation is one of the most powerful tools for optimizing email marketing performance. The concept isn’t new or limited to just the email channel. List segmentation has been a cornerstone of direct mail since long before the internet existed.
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3 Tips for Effective Email Campaign Management
Running an email marketing campaign can be challenging and even frustrating at times. This is especially true if you do not have much marketing or advertising experience to serve as a guide.
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3 Tips for Creating Compelling Email Marketing Content
As many industry experts have noted, one of the most important elements of successful email advertising is creating compelling content.
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3 Ways to Optimize Mobile Email Marketing
Firms needs to optimize their marketing campaigns for mobile devices. Here are three ways to achieve this result.
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3 Common Fallacies about Email Marketing – Guest Post
The evolution of email still leaves people with misconceptions about this tool.
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3 Traits of Successful Email Marketing Messages
There are a number of traits that successful email marketing messages tend to share, and as several experts recently highlighted, among the most important are engagement, value and brevity.
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3 Tips for Planning a Successful Email Marketing Campaign
Three key pieces of advice for creating and running a successful email marketing effort.
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3 Strategies for Improving Relevance in Email Marketing
Here are three specific strategies organizations can use to improve the relevance of their email campaigns.
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3 Reasons Targeting Beats Blasting in Email Marketing
As numerous industry experts have highlighted, targeted email campaigns tend to be more effective and more efficient than those focused on email blasts.
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3 Major Advantages of Email Marketing
Email marketing allows businesses to reach customers easily and spread information quickly.
